Is it the music? Is it these amazing videos she puts together? Is it the 50’s style photoshoots and pouty cigarette smoking lips? Does it really matter? Lizzy Grant aka Lana Del Rey came out of nowhere (because the web has been wiped clean of her previous efforts as Lizzy Grant) and if you can believe the girl herself, you should not ‘be afraid of the hype‘. She’s got style, she’s got confidence, she’s got the look and the voice…now she just needs an album.